{"id":6961,"date":"2025-04-28T14:45:44","date_gmt":"2025-04-28T12:45:44","guid":{"rendered":"https:\/\/www.das-studio.de\/?p=6961"},"modified":"2025-09-22T09:55:08","modified_gmt":"2025-09-22T07:55:08","slug":"ai-as-a-driver-for-automation-and-efficiency-in-all-areas-of-brand-production-for-packaging-and-pos","status":"publish","type":"post","link":"https:\/\/www.das-studio.de\/en\/ai-as-a-driver-for-automation-and-efficiency-in-all-areas-of-brand-production-for-packaging-and-pos\/","title":{"rendered":"AI as a driver for automation and efficiency in all areas of \u2018Brand Production\u2019 for packaging and POS."},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-font-family:&quot;Fira Sans&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><h3 class=\"fusion-responsive-typography-calculated\" data-fontsize=\"40\" data-lineheight=\"48px\">&nbsp; AI as a driver for automation and efficiency in all areas of \u2018Brand<br \/>Production\u2019 for packaging and POS<\/h3>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-font-family:&quot;Fira Sans&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\">\n<div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-flex-column\">\n<div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\">\n<div class=\"fusion-text fusion-text-2\">\n<div class=\"kc_text_block\">\n<p>The digital transformation is not stopping at brand production &#8211; on the contrary:<br \/>\nArtificial intelligence (AI) is now an important driver of efficiency, speed and personalisation along the entire production chain.<\/p>\n<p>AI is already being used for design processes, data-based adjustments, smart versioning and multilingual localisation so that brands can act quickly, consistently and scalably &#8211; across all channels and markets.<br \/>\nThe integration of AI into existing systems or in a new interaction opens up completely new possibilities.<br \/>\nDAS STUDIO uses AI in the areas of CREATIVITY, TECHNOLOGY, ADMINISTRATION and PRODUCTION.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Contact us directly with your questions about AI at DAS STUDIO or packaging and media production:\u00a0<\/strong><a href=\"mailto:info@das-studio.de\">info@das-studio.de<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"292\" alt=\"Circular diagram with four coloured, overlapping circles showing AI-supported work areas. \u2018Automation\u2019 is in the centre. The circles represent: - \u2018Creativity\u2019 (AI Concepts &amp; Ideas) with a light bulb symbol, - \u2018Technology\u2019 (AI Generated Code) with a code symbol, - \u201cAdmin\u201d (AI Agents) with an avatar symbol, - \u2018Production\u2019 (AI Generated Content) with a cogwheel symbol.\" title=\"KI\" src=\"https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-300x292.png\" class=\"img-responsive wp-image-6928\" srcset=\"https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-200x194.png 200w, https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-400x389.png 400w, https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-600x583.png 600w, https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-800x778.png 800w, https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI-1200x1167.png 1200w, https:\/\/www.das-studio.de\/wp-content\/uploads\/2025\/04\/KI.png 1337w\" sizes=\"(max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":6928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-6961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AI as a driver for automation and efficiency in all areas of \u2018Brand Production\u2019 for packaging and POS. | DAS STUDIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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