Brand owners embraced digital printing at the last Drupa finally heads-on and got excited about the potential.
Most discussed are the productions for large brands with individual designs for each product and personalized special packs.
Individual packaging for a print run with MILLIONS of individual artworks
The individual artworks for a million items print run were mostly produced by one printer using their in-house hard- and software. This made the use of different print providers in different locations for a huge set of individual artworks very difficult or almost impossible.
Furthermore, this is not according to the sourcing strategy most brand owners use today – with the Design-to-Print process (Zentralrepro) where e.g. companies such as DAS STUDIO manage the artwork data centrally and provide each printer with the required final print data.
Our client Ferrero did this jut recently in Italy and also the cases for Coca-Cola and Heineken from HP are well known.
Centralize your digital printing with DAS STUDIO
The process to produce millions of individual artworks for digital printing can be sourced at DAS STUDIO just like any other print run. We centrally manage the data for all different printers with HP Indigo equipment. We than deliver the final artworks to each printer making sure that all printers receive different artworks with unique IDs and if needed promotion codes.
To learn more about the potential and the process contact us: firstname.lastname@example.org or call: +49(0)6102-2917-0
DAS STUDIO “Trusted Brand Production” – consistent and efficient implementation of your brand architecture and communication through all touch points, both domestically and abroad, is our core competence.
We’ve been successfully focusing on innovation and providing the best, award-winning customer service since we launched back in 1969. Along the way, we’ve always kept our core areas of expertise – image and color – in mind.
We use our broad experience and outstanding commitment to produce visual content for packaging, PoSM, and marketing communications for small, sophisticated brands, trademarks, and global players, in both print and digital media.
Happy and successful customers are our mission.
Central Brand Management as central reproduction or design-to-print-agency.
DAS STUDIO acts as a central brand management agency (central reproduction) to support trademark holders in efficiently and consistently adapting and implementing their whole range of packaging and PoSM across all printing processes and languages (design-to-print) – Your benefits as a branded company or retailer:
• efficient and consistent implementation (color, CI/CD) of all packaging designs, promotions or PoSM across all materials and printing processes
• faster implementation of promotions and language adaptations
• faster, centralized access to the most recent data
• data controlling through to the printing plate
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DAS STUDIO Services
You can find all of our services here, all of which are also available individually. The broad range of services we offer makes us an optimal partner providing everyday support to marketing departments and agencies – including all the different tasks they perform everyday, no matter how tight the deadlines.
• Design Adaptation (Sizes, Types, Languages)
• 3D Modelling/Pack Shots
• Artwork/Final Artwork
• Colour Management
• Print Production Management
• Press Proof
• Print Approval/Print Analysis
• DS Workflow Management „WebJobTasche“
• DS Asset Management
• DS Design Automation
• DS Statistics
• Digital Signage
• Augmented Reality
• Virtual Reality
• CGI/3D – Stile & Animation